Digital Marketing Quiz


Play this quiz that will help you to excel in Digital Marketing certification exams, placements etc. This Digital Marketing quiz consist of 10 questions that you need to solve in 10 minutes. We’ve specially designed this quiz so that you can quickly acquaint to the pattern of questions you can be asked in placement drives, certification exams etc. This Digital Marketing test enables you to assess your knowledge of Digital Marketing.

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Digital Marketing MCQs

Practice Digital Marketing MCQ Questions, which will help you to understand how to use online based digital technologies and platforms to promote products and services.

Digital Marketing Quiz

Try Free Digital Marketing Quiz, to start a quiz you need to login first, after login you will get start quiz button and then by clicking on that you can start quiz. You will get 10 Minutes to answer all questions.

Digital Marketing Quiz

1. The focus of web analytics is to understand the?

users of a site
User behavior
User activities
All of the above

2. How many significant methods through which you can check conversion rates using A/B Testing?

2
3
4
5

3. What is the advantage of using multi-ad group testing?

Can find insights across multiple ad groups
Can find the best ad for each keyword
Can find the best ad for a single targeting type
Can test high traffic ad groups

4. What are the goals that marketers should strive for in email marketing?

Spend less time on email marketing.
Increase spam rates.
Decrease deliverability rates
Increase open rates and click rates.

5. What are the steps in the buying funnel?

Interest, consideration, buy, retention
Awareness, shopping, learning, buying
Awareness and interest, consideration, buy, retention
Awareness, learn, buying, shopping

6. What does the term ""fat head"" refer to?

A really mean marketer
Search phrases over two words in length
Search phrases equal to or under two words in length
All of the above

7. Google Analytics can only recognize returning users on websites, not on mobile apps.

TRUE
FALSE
Can be true or false
Can not say

8. Why did Internet Service providers clamp down on personal emails being used for mailing purposes?

Because it would use excessive server resources
Because they couldn't check who was opening the email
Because it would slow down the network
Because it was against the email user guidelines

9. What are the goals that marketers should strive for in email marketing?

Spend less time on email marketing.
Increase open rates and click rates.
Increase spam rates.
Decrease deliverability rates.

10. Which of the following is a disadvantage of A/B testing?

It is limited to groups that have lots of resources to get started
It is limited to simple changes
It requires lots of prep time to get started
It requires much more traffic to get results than multivariate testing

Results