Digital Marketing Quiz


Play this quiz that will help you to excel in Digital Marketing certification exams, placements etc. This Digital Marketing quiz consist of 10 questions that you need to solve in 10 minutes. We’ve specially designed this quiz so that you can quickly acquaint to the pattern of questions you can be asked in placement drives, certification exams etc. This Digital Marketing test enables you to assess your knowledge of Digital Marketing.

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Digital Marketing MCQs

Practice Digital Marketing MCQ Questions, which will help you to understand how to use online based digital technologies and platforms to promote products and services.

Digital Marketing Quiz

Try Free Digital Marketing Quiz, to start a quiz you need to login first, after login you will get start quiz button and then by clicking on that you can start quiz. You will get 10 Minutes to answer all questions.

Digital Marketing Quiz

1. In the Freemium model typically what percentage of users pay?

Almost all users - over 90%
Most Users - over 60%
Few Users - less than 20%
Users do not pay

2. It is a hyperlink on a third-party web page that points to a web page on your website.

KPI link
Inbound Link
Outbound Link
IFTTT Link

3. A/B Testing results are usually given in?

mathematical
statistical terms
Both A and B
None of the above

4. Which of these most accurately defines the process of Conversion Optimization?

Making many big changes rapidly and seeing which change has the fastest results
Making small incremental changes over time and seeing which change has the best results
Making several small changes to your website and seeing the result
Frequently changing the layout of your website and seeing if sales improve

5.  If you use a social media analytics tool like True Social Metrics, what can you use it for to get a better understanding of what content is effective - and what isn't?

Measure the real active engagement of users with your social media pages
Compare your results against that of your competitors and learn their best practices.
Analyze which topics and types of content are the most effective at engaging your influencers.
All of the above

6. Which of the following method used to identify user sessions?

IP address
authenticated user
user agent
All of the above

7. Which of the following is NOT a best practice for developing focused, value-added relationships with your influencers?

Pay established social media voices to promote your content for you.
Loosen the reins on influencers when you work together.
Create projects for specific initiatives, events, and product launches.
Monitor your influencers for real-time opportunities.

8. What would be a good way to segment your data?

Segment your primary geographic market
Segment based on Acquisition / Behavior / Conversion dimensions
Segment based on Recency, Frequency, and Monetary Value
All of the above

9. Which of the following is NOT a type of mobile ad extension?

App extension
Call extension
Sitelink extension
Download extension

10. What type of devices may not have Google play installed?

Amazon Fire tablets
Very low cost devices
Devices sold in China
All of the above

Results